July 30, 2025Deleted Journal

Social Media Use in Election Campaigns: Bibliometric Analysis of Global Research Trends and Future Directions

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Bibliometric analysis reveals trends in social media research on elections, suggesting a need for broader regional studies.

The study identifies key trends and gaps in the research on social media's impact on elections.
Key metrics show an increase in publications related to social media and elections since 2010, highlighting its growing importance.
Bibliometric analysis using SCOPUS and keyword co-occurrence maps reveals the evolving research network in this field.
Research indicates a predominance of studies focusing on Western democracies, pointing to the need for more diverse regional perspectives.

Rayns Keneth Ampon (2025) studied this question.

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