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September 10, 2025Jurnal Ecodemica Jurnal Ekonomi Manajemen dan BisnisOpen Access

Study of the Effect of Habit, Perceived Enjoyment, and Perceived Risk on Adoption and Recommendation, Mediated by Behavioral Intention on Bank Negara Indonesia Mobile Banking Application

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Authors

AAAditya AdityaRSRosdiana Sijabat

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Overview

Survey reveals behavioral intention influences adoption and recommendation of mobile banking in consumers, suggesting strategies for Bank Negara Indonesia.

Key Points

  • Habit significantly boosts behavioral intention, enhancing mobile banking adoption.
  • Perceived enjoyment positively affects behavioral intention, promoting mobile banking usage.
  • Perceived risk also influences behavioral intention, impacting both adoption and recommendations.
  • Behavioral intention is crucial for increasing user engagement with Bank Negara Indonesia's mobile banking application.

Cite This Study

Aditya et al. (2025) studied this question.

synapsesocial.com/papers/68c240deb210217d6479c2dahttps://doi.org/10.31294/eco.v9i1.22560
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Also Consider

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  1. 1The Effect of Social Influence Mediated Intention to Use on Actual Usage of Mobile Banking2025
  2. 2Perceived Ease of Use, Perceived Usefulness and Perceived Trust on Behavior Intention to Use Mobile Banking2025 · 2 citations
  3. 3Customer Intention to Use M-Banking in Indonesia2025
  4. 4The use of UTAUT model to understand user intention and user behavior of mobile banking BIMA PT Bank Jateng2025
  5. 5Determinants of Interest Using BSI Mobile Application: A Technology Acceptance Model Approach2025