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September 10, 2025Human Systems Management

Does authenticity matter? How and when employees’ attributions of CSR motives influence their green innovation behaviors: Empirical evidence from Albania

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Authors

EBErnest BaliliJZJian Zhang

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Overview

Empirical evidence shows CSR motives impact green innovation, highlighting the role of emotions and commitment.

Key Points

  • Substantive CSR positively influences green innovation behaviors, while symbolic CSR negatively impacts them.
  • Environmental passion and commitment partially mediate the relationship between CSR motives and innovation behaviors.
  • Environmental empathy amplifies both the positive and negative indirect effects of CSR on green innovation.
  • Authentic CSR is crucial for SMEs aiming for sustainable competitive advantage in resource-constrained environments.

Cite This Study

Balili et al. (2025) studied this question.

synapsesocial.com/papers/68c23d3ab210217d6478c730https://doi.org/10.1177/01672533251374986
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Also Consider

Synapse has enriched 5 closely related papers on similar clinical questions. Consider them for comparative context:

  1. 1Does Doing Good Always Bring Good? Employees' Attribution Matters in Their Reactions to Proactive Corporate Social Responsibility2025
  2. 2Linking Internal <scp>CSR</scp> and External <scp>CSR</scp> to Sustainable Competitive Advantage via Green Ambidextrous Innovation: A Newer Perspective on Greenwashing Corporate Strategies2025
  3. 3Corporate Social Responsibility and Ambidextrous Green Innovation: The Role of Green Creativity as Mediator2023 · 2 citations
  4. 4Employee Trust and Internal Motivation: Its Mediating Role Between Corporate Social Responsibility and Satisfaction With the Job Itself2025
  5. 5The Role of Corporate Environmental Responsibility in Driving Sustainability-Oriented Employee Engagement: A Moderated Mediation Model2025