Pengaruh Hedonic Shopping Motivation, Flash Sale, Dan Viral Marketing Terhadap Impulse Buying Pada Konsumen E- Commerce Shopee

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Synapse has enriched 5 closely related papers on similar clinical questions. Consider them for comparative context:

1. 1Impulse Buying Behaviour in E-commerce: An Empirical Analysis of Shopee Users in Indonesia2025
2. 2The Determinants of Online Impulsive Buying on Shopee: An Empirical Study2025
3. 3MARKETING STRATEGY TO DRIVE IMPULSE BUYING AND HEDONIC SHOPPING ON SHOPEE E-COMMERCE: A NEUROMARKETING-BASED APPROACH2025
4. 4The Influence of Hedonic Shopping Motivation and Electronic Word of Mouth (eWOM) on Impulse Buying in Shopee E-Commerce Users in Medan Tuntungan with Positive Emotion as an Intervening Variable2025 · 1 citations
5. 5The Influence Of Live Streaming And Flash Sale On Impulse Buying Among Shopee App Users In Bengkulu City2024 · 1 citations