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September 5, 2025Journal of Innovation and Research in Primary Education

Public Relations Management in Improving the Image and Performance of Educational Institutions: Strategies, Challenges, and Implications

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Authors

LKLilah KarmilahEKEni KartiniZKZakia Nur Aras Wiguna Kusuma

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Overview

Qualitative analysis reveals effective public relations boosts performance in educational institutions, indicating challenges arise from resource limitations.

Key Points

  • Effective public relations management strengthens communication and builds trust, enhancing institutional image and performance.
  • Challenges like limited resources and internal resistance hinder effective public relations strategies implementation.
  • Adapting to communication technology changes is crucial for sustaining public relations efforts in educational settings.
  • Strengthening public relations capacity is essential for improving educational institutions' competitiveness and service quality.

Cite This Study

Karmilah et al. (2025) studied this question.

synapsesocial.com/papers/68c23965b210217d6477b3cahttps://doi.org/10.56916/jirpe.v4i3.1506
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Also Consider

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  1. 1The Role of Information Services in Developing Public Relations in Educational Institutions2025
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  4. 4The Role of Public Relations in Forming Positive Perception in Society2025
  5. 5The Influence of Social Media on Public Relations as a Reinforcement of Higher Education Reputation2025 · 1 citations