December 23, 2024Deleted Journal

Synergizing Green Innovation and HRM Practices: Exploring the Mediating Role of Green Process and Green Product Innovation on Organizational Performance

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Authors

SSSadia ShaikhShaheed Benazir Bhutto University MSMaria ShaikhUniversity of Sindh SHSyed Azhar HussainNew York Times

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Implication

This research demonstrates how green innovation improves ecological performance in organizations, suggesting substantial benefits for operational and production outcomes.

Key Points

Green innovation significantly enhances ecological performance in organizations, but its direct influence on operational and production outcomes is weaker.
The study reveals a strong serial mediation effect when green process innovation leads to green product innovation, enhancing organizational performance.
Data was collected through structured questionnaires from managerial employees across five leading companies in Pakistan's construction industry, analyzed using PLS-SEM techniques.
Embracing green innovation is crucial for advocating environmental sustainability and improving business performance and productivity.

Cite This Study

Shaikh et al. (2024) studied this question.

synapsesocial.com/papers/68af7f467567bf4f94ff6591 https://doi.org/10.61338/ijcbe.v2i2.51

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Implication

This research demonstrates how green innovation improves ecological performance in organizations, suggesting substantial benefits for operational and production outcomes.

Synergizing Green Innovation and HRM Practices: Exploring the Mediating Role of Green Process and Green Product Innovation on Organizational Performance

Discussion

Member takes

Implication

Key Points

Cite This Study

Synergizing Green Innovation and HRM Practices: Exploring the Mediating Role of Green Process and Green Product Innovation on Organizational Performance

Discussion

Member takes

Implication

Key Points

Cite This Study

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