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August 21, 2025Journal of Social Science (JoSS)Open Access

The Role of Customer Satisfaction Mediates The in-Fluence of Store Atmosphere and Service Quality on Customer Loyalty

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Authors

IWI Made Sara WijanaGRGede Bayu Rahanatha

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Overview

Observational study shows service quality and store atmosphere boost customer loyalty via customer satisfaction, indicating strategic insights for managers.

Key Points

  • Customer loyalty is positively influenced by customer satisfaction, with significant roles of store atmosphere and service quality.
  • The results indicate that both store atmosphere and service quality significantly impact customer satisfaction and loyalty.
  • This analysis used PLS-based SEM to examine data collected through questionnaires from 120 respondents.
  • Strategic insights highlight the necessity of customer satisfaction as a mediator for effective store atmosphere and service quality.

Cite This Study

Wijana et al. (2025) studied this question.

synapsesocial.com/papers/68af409acf1dd9ea359ec958https://doi.org/10.57185/joss.v4i8.501
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Also Consider

Synapse has enriched 5 closely related papers on similar clinical questions. Consider them for comparative context:

  1. 1The Influence of Service Quality and Cafe Atmosphere on Customer Loyalty through Costumer Satisfaction as a Mediating Variable at Kopi Kenangan2025
  2. 2Pengaruh Kualitas Pelayanan dan Store Atmosphere Terhadap Kepuasan Pelanggan (Studi Cafe Seis di Kota Medan)2025
  3. 3Influence of Quality, Service, Atmosphere on Satisfaction via Buying Interest – Season Coffee2025
  4. 4Does Service Quality and Store Atmosphere Influence Customer Loyalty Insight?2023
  5. 5PENGARUH CAFE ATMOSPHERE DAN FOOD QUALITY TERHADAP REVISIT INTENTION DENGAN CUSTOMER SATISFACTION SEBAGAI VARIABEL MEDIASI DI KOPI JANJI JIWA INDONESIA2025