July 25, 2025Jurnal Impresi Indonesia

Smart Tourism-Based Marketing Strategies to Increase Visitor Numbers: A Case Study of Nimo Highland

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Increasing visitor numbers relies on effective smart tourism strategies that adapt to digital consumer behavior.
Implementation of RFID wristband technology can enhance convenience for visitors and streamline operations.
The strategy incorporates a digital focus, including partnerships with online travel agents to boost bookings.
Advocates for annual events like a Drone Show highlight the need for consistent and engaging promotions.

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Implication

Qualitative analysis reveals smart tourism strategies can enhance visitor numbers in nature-based tourism, suggesting integration of online travel agents and RFID technology.

Cite This Study

Saleh et al. (2025) studied this question.

synapsesocial.com/papers/68af269bcf1dd9ea359e2826 https://doi.org/10.58344/jii.v4i7.6862

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Implication

Qualitative analysis reveals smart tourism strategies can enhance visitor numbers in nature-based tourism, suggesting integration of online travel agents and RFID technology.

Smart Tourism-Based Marketing Strategies to Increase Visitor Numbers: A Case Study of Nimo Highland

Key Points

Discussion

Implication

Cite This Study

Smart Tourism-Based Marketing Strategies to Increase Visitor Numbers: A Case Study of Nimo Highland

Key Points

Discussion

Implication

Cite This Study

Also Consider

Also Consider