Synapse
⌘+K
Synapse
PulseExploreClubsResearchersJournals
Instagram
HomeClubsExplore
October 11, 2025Management of the personnel and intellectual resources in RussiaOpen Access

The Impact of Employer`s Brand on Employee Attraction and Employee Retention

View Full Paper
Ask AI
Bookmark
Share

Authors

EME. MironovaIDIrina Dobrovol'skaya

Discussion

Loading...

Member takes

Overview

This analysis demonstrates how a strong employer brand improves employee attraction and retention, highlighting key aspects of HR branding.

Key Points

  • A strong employer brand increases employee satisfaction and reduces turnover rates, leading to better retention.
  • Key factors for a successful HR brand include corporate identity, effective internal communication, and employee loyalty.
  • Active development of the employer brand through monitoring and cultivating corporate culture enhances talent attraction.
  • Building a robust HR brand contributes to a company's competitiveness and reputation in the labor market.

Cite This Study

Mironova et al. (2025) studied this question.

synapsesocial.com/papers/68ea5577f2c0bc73eace173ahttps://doi.org/10.12737/2305-7807-2025-14-4-24-29
View Full Paper
Ask AI
Bookmark
Share

Also Consider

Synapse has enriched 5 closely related papers on similar clinical questions. Consider them for comparative context:

  1. 1USE OF EMPLOYER BRAND TO TRANSMIT MANAGEMENT APPROACHES TO ENTERPRISE PERSONNEL MOTIVATION TO LABOR MARKET PARTICIPANTS2025
  2. 2Employer Branding: Review and research agenda2025
  3. 3Employer Branding and Recruitment Outcomes: A Study of Nigerian Financial Institutions2025
  4. 4Employee Engagement as Mediator Between Talent Management, Employer Branding, and Employee Retention2025
  5. 5Employer Branding on Social Media and Its Impact on Employer Attractiveness among Students and Freshers2025