September 12, 2025International Journal of Science and Society

The Strategy of the Nasdem Party in Confronting the Dominance of Major Parties in the 2024 Election in Tuban Regency

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Nasdem Party deploys strategies aimed at enhancing electability and addressing the challenges posed by major parties.
Findings reveal the importance of using a 4P marketing approach tailored to local socio-cultural characteristics.
Recruitment of high-quality cadres and internal consolidation are critical components of the nasdem party's strategy.
Despite improvements in electability, challenges remain in achieving political targets at provincial and national levels.

Authors

MAMuhammad Isa AsyrofuddinUniversitas Muhammadiyah Jakarta UUUsni UsniUniversitas Muhammadiyah Jakarta MMMa’mun MurodUniversitas Muhammadiyah Jakarta

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Implication

This descriptive qualitative analysis reveals how the nasdem party adapts strategies to enhance electability, indicating challenges faced in local political dynamics.

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Asyrofuddin et al. (2025) studied this question.

synapsesocial.com/papers/68d41c02713b0b5dfea653ac https://doi.org/10.54783/ijsoc.v7i1.1404

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Implication

This descriptive qualitative analysis reveals how the nasdem party adapts strategies to enhance electability, indicating challenges faced in local political dynamics.

The Strategy of the Nasdem Party in Confronting the Dominance of Major Parties in the 2024 Election in Tuban Regency

Key Points

Discussion

Implication

Cite This Study

The Strategy of the Nasdem Party in Confronting the Dominance of Major Parties in the 2024 Election in Tuban Regency

Key Points

Discussion

Implication

Cite This Study

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