September 10, 2025Open Access

Teaching Artificial Intelligence in Business Schools: Applied Assignments for Skills and Competence Development

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Applied, project-based learning deepens students’ understanding of artificial intelligence technologies and their applications in business.
Findings indicate that 80% of students felt more confident using AI tools after completing team-based assignments on real-world problems.
The research involved hands-on experimentation with AI techniques by students, followed by a survey to gather insights on their learning experience.
This approach highlights the growing need for business schools to update curricula to align with the skills demanded by a digital economy.

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Applied assignments improve business students' skills and competence in artificial intelligence, suggesting an effective approach to education.

Fitsilis et al. (2025) studied this question.

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Applied assignments improve business students' skills and competence in artificial intelligence, suggesting an effective approach to education.