Examining the Impact of Demographics, Travel Patterns, and Awareness on Sustainable Tourism and Cultural Preservation in Coastal Karnataka

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This study demonstrates how demographic factors and awareness influence sustainable tourism, highlighting the role of community-based tourism.

Younger tourists, especially from Generation Z, prefer sustainable practices more than others, impacting tourism behaviour.
Higher income groups are more likely to choose eco-friendly options, thus influencing sustainable tourism efforts in the region.
Educational background and gender significantly affect awareness levels and participation in cultural preservation initiatives.
Community-based tourism emerges as critical for fostering cultural preservation and engaging both local communities and tourists.

Sailesh et al. (2025) studied this question.

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This study demonstrates how demographic factors and awareness influence sustainable tourism, highlighting the role of community-based tourism.