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September 5, 2025Jurnal Bhakti Karya dan InovatifOpen Access

Strengthening Entrepreneurial Mindset and Creative Digital Marketing Strategies for Vocational Students in the Industry 4.0 Era

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Authors

FPFenina Berliana PutriAAAliman AlimanPPPupung PurnamasariUniversitas Pelita Bangsa

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Implication

Community service program improves digital entrepreneurship and marketing strategies in vocational students, indicating effective skill development.

Key Points

  • 91% of students reported improved understanding of digital entrepreneurship after the program.
  • 87% of students felt more confident in starting an online business following the initiatives.
  • Participatory approach included interactive seminars and digital business simulations for hands-on learning.
  • The program promotes critical thinking and creativity, aiming to prepare students for a technology-driven workforce.

Cite This Study

Putri et al. (2025) studied this question.

synapsesocial.com/papers/68c23922b210217d6477b0e1https://doi.org/10.37278/bhaktikaryadaninovatif.v5i2.1287
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