Retail Innovation Through AI: Benefits and Liabilities

View Full Paper

Ask AI

Bookmark

Authors

Discussion

Analysis reveals significant opportunities in product customization and supply chain efficiency, highlighting legal challenges.

AI enhances product customization and supply chain efficiency in retail, but raises complex legal challenges.
Significant copyright concerns exist regarding AI-generated content, including documented biases against such works.
Retailers should adopt proactive legal strategies and consider hybrid human-AI collaborations to address these challenges.
Addressing these issues strategically enhances business benefits while reducing potential legal liabilities.

Schuster et al. (2025) studied this question.

View Full Paper

Ask AI

Bookmark