Youth Engagement in Politics Through Social Media: A Study of Political Communication Tactics Targeting Young Voters

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Quantitative analysis highlights social media's impact on political engagement among youth, suggesting effective communication strategies.

Political tactics awareness significantly boosts youth engagement, emphasizing the need for targeted communication strategies.
Social media engagement shows a strong correlation with youth political engagement, indicating active participation is essential.
Analysis employed a quantitative method involving 398 social media users on various platforms to gather insights.
The findings suggest that social media can serve as a powerful tool for political mobilization among young voters.

Atif Ur Rehman (2025) studied this question.

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Quantitative analysis highlights social media's impact on political engagement among youth, suggesting effective communication strategies.