What type of study is this?

This is a Qualitative Study study.

What question did this study set out to answer?

This research examines how video games influence cultural adaptation and destination perceptions among foreign players.

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This research examines how video games influence cultural adaptation and destination perceptions among foreign players.
Online survey conducted with 514 foreign players via Prolific
Structural equation modeling used to analyze relationships
Thematic analysis employed to explore cultural adaptation mechanisms
Cultural adaptation significantly enhances destination images
Exoticism and authenticity act as mediators in the adaptation process
Players seek game-related information and develop travel intentions toward featured destinations

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Survey reports that cultural adaptation improves destination image for foreign players, suggesting digital media can boost tourism.

Duan et al. (2025) studied this question.

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