October 8, 2025

Key Drivers of Relationship Commitment in Supply Chain Management: Insights from Thailand’s Manufacturing Industry

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Trust plays a crucial role in fostering relationship commitment within supply chains, enhancing overall performance.
In-depth interviews revealed that effective strategies focus on improving collaboration among partners.
The Thai manufacturing sector shows how relationship commitment directly impacts operational efficiency and success.
Implementing trust-based strategies is essential for long-term sustainability and competitive advantage in supply chains.

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Qualitative analysis identifies trust as a vital factor enhancing supply chain performance in Thailand.

Sawaengdee et al. (2025) studied this question.

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