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September 12, 2025ASPIRATION Journal

Analysis of Post-Pandemic Tourism Development Based on Resource Management of Indonesian Creative Business

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Authors

SWSeptia WinduwatiKSKiky Dwi Hapsari SaraswatiCPCahaya R. Putri

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Implication

Qualitative analysis reveals CRM and service innovation enhance tourism competitiveness in Indonesia, indicating significant recovery strategies.

Key Points

  • Effective CRM and service innovation can rebuild relationships with customers, driving satisfaction and loyalty.
  • The study involved in-depth interviews and observations from tourism practitioners in Bali, offering real-world insights.
  • Triangulation of data sources ensured the validity and reliability of findings, strengthening the research's impact.
  • Insights highlight strategic pathways for Indonesian tourism resilience in a post-pandemic landscape.

Cite This Study

Winduwati et al. (2025) studied this question.

synapsesocial.com/papers/68d41ed2713b0b5dfea67b4ehttps://doi.org/10.56353/aspiration.v6i1.100
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Also Consider

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  4. 4Analysis economic resilience of tourism worker families in the post COVID-19 pandemic recovery in Badung Regency, Bali province2025
  5. 5The Power of Culture in Building Trust and Loyalty: A Lesson Learned from COVID-19 Pandemic in Bali's Hotel Industry2025 · 1 citations