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September 10, 2025Ndrumi Jurnal Ilmu Pendidikan dan Humaniora

Strategi Pemasaran Pada Umkm (Studi Pada Toko Buket Ran Flow Palu)

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Authors

AIAndi Indriani IbrahimMPMuh. Riswandi PalawaAPAzzahra Annisa Putri

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Overview

Descriptive analysis reveals effective marketing strategies using segmentation, targeting, and the marketing mix, highlighting success in attracting students.

Key Points

  • Ran Flow Palu effectively attracts consumers using strategic marketing approaches that enhance business sustainability.
  • Key strategies include segmentation, targeting, and the marketing mix, contributing to an appealing business image.
  • Observation, interviews, and documentation methods were employed to collect insightful data on marketing practices.
  • The findings suggest that product quality and social media presence significantly impact consumer interest and business growth.

Cite This Study

Ibrahim et al. (2025) studied this question.

synapsesocial.com/papers/68c23fc3b210217d64797c79https://doi.org/10.57094/ndrumi.v8i2.3106
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