September 10, 2025Tobacco Control

Trade law and effective electronic cigarette regulation design

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Special communication offers recommendations for e-cigarette regulation, balancing health and trade law considerations.

Regulating e-cigarettes can improve public health while ensuring compliance with trade law.
A diverse range of frameworks, including packaging restrictions, have been implemented, indicating varied responses.
E-cigarette regulations are at risk of being challenged under international trade agreements, requiring careful design.
International consensus on e-cigarette regulation is essential to support legitimacy and compliance with trade rules.

Sheargold et al. (2025) studied this question.

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