Sport Tourism Development: The Influence of Place Image, Knowledge, and Perceived Impact on Local Resident Support, Moderated by Tourism Dependency

This research study aims to examine the mediating effect of perceived impact of sport tourism (PIST), and support for sport tourism (SSTD), and the moderating effect of tourism dependency. Data was collected from 467 local residents using a paper-based survey. Partial least squares structural equation modeling was employed to test the research model and hypotheses. The findings indicate that both place image and PIST positively influence SSTD. PIST fully mediates the relationship between knowledge about tourism and SSTD, and partially mediates the relationship between place image and SSTD. Additionally, tourism dependency moderates the relationship between place image and SSTD, as well as between PIST and SSTD. These findings highlight the significance of place image and PIST for SSTD among residents and suggest that residents with and without tourism-related businesses may perceive sport tourism development differently. The study’s findings offer valuable insights for local tourism planning and policymaking.