September 10, 2025

The Role of Artificial Intelligence in e-HRM, e-Marketing and Fintech Practices in the Medicine, Healthcare, and Life Sciences Sector of Bangladesh: Opportunities, Difficulties, Functions and Strategic Implications

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Analysis reveals AI's impact on e-HRM and fintech in Bangladesh’s healthcare, suggesting strategic improvements and addressing challenges.

AI enhances efficiency and personalization in e-HRM, while also increasing inclusion in health services.
Challenges include data quality, bias, and regulatory gaps, which could jeopardize effective implementation.
Predictive HR analytics and marketing automation demonstrate core functions boosting operational effectiveness.
Strategic implications focus on resilience and equity, crucial for advancing healthcare competitiveness in Bangladesh.

Hossain et al. (2024) studied this question.

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Analysis reveals AI's impact on e-HRM and fintech in Bangladesh’s healthcare, suggesting strategic improvements and addressing challenges.