Observational analysis reveals that haptic feedback improves immersion and interactivity in CVR films, suggesting a new frontier in audience engagement.
Cinematic virtual reality (CVR) movies are a form of filmmaking gaining interest from Hollywood studios and media companies. It has been proven that these movies offer an immersive and engaging experience for the audience through the use of 360-degree views. The results of this study suggest that the haptic feedback in CVR movies offers the potential to enhance audience experience through feelings of connection, immersion and interactivity.
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Arifoghlou et al. (2024) studied this question.
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