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September 5, 2025Open Access

Digital transformation in banking: Impact of technological innovation and an integrated framework for customer relationship success

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Authors

PNPriscilla Samuel NwachukwuOCOnyeka Kelvin ChimaCOChinelo Harriet Okolo

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Overview

Analysis explores technological innovation and customer relationship success in banking, indicating a framework for sustainable growth.

Key Points

  • Digital transformation enhances operational efficiency and fosters meaningful customer relationships.
  • Technological innovations like artificial intelligence and blockchain are crucial for product development and customer experience.
  • The shift toward omnichannel engagement and predictive personalization redefines customer satisfaction benchmarks.
  • The Integrated Customer Relationship Success Framework aims to address barriers like cybersecurity risks and digital exclusion.

Cite This Study

Nwachukwu et al. (2025) studied this question.

synapsesocial.com/papers/68c239a3b210217d6477cac2https://doi.org/10.51594/gjabr.v3i9.158
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Also Consider

Synapse has enriched 5 closely related papers on similar clinical questions. Consider them for comparative context:

  1. 1Digital Transformation in Banking Leveraging Technology for Customer-Centric Financial Services2025
  2. 2Digital Transformation in Banking: Shielding Against Cyber Threats and Operational Risks2024
  3. 3Transformation of banking services in the digital era: trends and blogs2025
  4. 4Customer Experience Transformation in Digital Banking: An Empirical Investigation2025
  5. 5Digital Banking at the Crossroads of Innovation, Trust, and Cybersecurity2025