Analysis of Factors Influencing the Consumptive Behavior of Students Using Shopee Iain Syekh Nurjati Cirebon

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Analysis reveals financial literacy harms consumptive behavior, while self-control and peer environment positively impact students.

Financial literacy negatively influences consumptive behavior among students, suggesting greater awareness is needed.
Self-control and peer environment positively affect consumptive behavior, indicating social factors play a significant role.
Data analysis utilized multiple linear regression, revealing financial literacy, self-control, and peer environment collectively explain 45% of behavior variance.
The study focused on 100 IAIN Syekh Nurjati Cirebon students, highlighting a significant area for enhancing student financial decision-making.

Hijriani et al. (2024) studied this question.

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