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August 16, 2025˜The œcritical review of social sciences studiesOpen Access

Consumer Sentiment as a Financial Predictor: A Marketing Analytics Approach to Stock Market Trends

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Authors

MHMuhammad Abdullah HaroonNational University of Computer and Emerging SciencesBMBarik Saqib MirAMArslan MunirNational Formosa University

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Implication

Quantitative analysis reveals a strong relationship between consumer sentiment and stock market performance, suggesting that understanding this sentiment can enhance financial predictions.

Key Points

  • Consumer sentiment positively impacts stock market trends, indicating that happier consumers could lead to a stronger market performance.
  • Regression analysis showed a strong correlation between good consumer sentiment and positive stock market movement, supporting its predictive power.
  • The study utilized a structured survey of 250 respondents to assess their confidence and emotions related to economic conditions and investments.
  • Findings underscore the importance of emotional and psychological factors in market behavior, with implications for investors and policymakers.

Cite This Study

Haroon et al. (2025) studied this question.

synapsesocial.com/papers/68af70627567bf4f94feb77fhttps://doi.org/10.59075/gz1fnw10
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Also Consider

Synapse has enriched 5 closely related papers on similar clinical questions. Consider them for comparative context:

  1. 1Consumer Sentiment as a Financial Predictor: A Marketing Analytics Approach to Stock Market Trends2025
  2. 2Exploring Investor Sentiment Patterns in Bear Markets through Behavioral Finance Lenses2025
  3. 3INVESTOR SENTIMENT AND MARKET MOVEMENTS: A THEMATIC ANALYSIS APPROACH IN BEHAVIOURAL FINANCE2025
  4. 4Investor Sentiment and Stock Market Reactions: A Behavioral Economics Perspective2025
  5. 5Social Media Sentiment and Stock Market Trends: A Sentiment-Driven Market Interpretation2025